Green Business Bureau Blog
GBB Member Great Green Content Excels With Sustainability
GBB Member, Great Green Content, provides content and copywriting services to businesses and organizations. As Web content strategist Kristina Halvorson says, “Better content is better business.” And especially in the case of green business, content is essential for explaining your product or service in simple terms that customers understand.
Clear, compelling content – whether for a website page, blog post, newsletter, or report – impresses customers, differentiates you from competitors, and expands your market. But beyond that, useful, interesting content keeps customers coming back over time.