Green Business Bureau Blog
Greenpeace Challenges IT Industry
Earlier this year environmental watchdog Greenpeace issued a middling report card to consumer electronics companies. Greenpeace is now targeting big IT companies which it says are not pulling their weight when it comes to tackling climate change.
Greenpeace created a scorecard for the CEOs of the largest IT companies that show how they rate on climate leadership. The Cool IT Challenge aims to unite techies, geeks and activists around the world on an urgent mission to fight climate change and have some fun!
It gives IBM CEO Samuel Palmisano relatively high marks for disclosing the company’s emissions reduction targets and spearheading its Smart Planet initiative to make transportation and the utility industry more efficient through IT. Toshiba scored only 2 out of 100 because it needs to improve its emissions reductions and use of renewable energy, according to Greenpeace.